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Segment Source Functions

Segment Source Functions are the primary method for delivering recommendations to connected Segment accounts.

Read more about Segment Source Functions

Creating a connection
  • For a recommendation destination to be valid, it must be associated with an existing Segment connection.

Creating a Segment Source Function Destination

In the recommender options menu, click on Destinations.

Screenshot of where to find the destinations button

Next, choose which Segment Integrated System you wish to associate the destination with. Finally, in the Endpoint field, enter the HTTP/HTTPS location of the webhook URL. This webhook will be called every time the recommender is invoked.

Configure the Segment code

In Segment, you'll need to write some Javascript to transform the incoming recommendation. The sample below produces a Segment TRACK event with the top recommended item.

* Handle incoming HTTP request
* @param {FunctionRequest} request
* @param {FunctionSettings} settings
async function onRequest(request, settings) {
const body = request.json();
// See
event: "Recommendation Produced",
// assumes the commonUserId is the same userId as Segment userId
userId: body.customer.commonId,
properties: {
recommendedItem: body.scoredItems[0].itemCommonId,